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Donor Motivation? We don’t Motivate Donors – They’re Soaked in Motivation!
Scott Decksheimer
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Entry Level |
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Scott believes that we can’t change personal motivation of a donor. They motivate themselves. That doesn’t mean we can’t help them find out what motivates them. As a matter of fact, fundraisers can help them A LOT by helping donors discover their motivations! It’s all about taking the time to learn why and how people motivate themselves and make decisions to give. Join major donor fundraiser and strategic consultant Scott Decksheimer in a lively, interactive and thought provoking session as he shares his real-life experiences in working with major donors and helping them find their passions, personal insights and self-motivations.
At the completion of this session, participants will be able to:
1. Understand the process of learning how major donors motivate themselves
2. Learn strategies of how to begin personal interactions with major donors
3. Identify the steps involved in creating thankful donors and linking with their motivation
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ePhilanthropy: Raising Real Money Online in a Twitter-Text-Facebook-y World
Jesse Stremcha & Allison Balfanz
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All Levels |
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Allison and Jesse will share how Children’s Hospitals and Clinics of Minnesota made the case to add resources to ePhilanthropy, how they executed successfully on those plans and what they’re doing to be even better.
You’ll leave armed with the following knowledge:
• How Children’s of Minnesota established ePhilanthropy based on fundraising projections – and beat them.
• Case studies and examples demonstrating how to integrate online tools into your existing programs.
• What Children’s of Minnesota has learned and how they’re improving even more.
• A peek into the future of online fundraising.
• Five things you can do next week to get started.
You’ve heard the hype – now learn how you can do more online.
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“What do you say?” Why Embracing "Thank You" is Essential for Future Nonprofit Success
Gretchen Jameson
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All Levels |
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“We are living through the early days of a dramatic cultural shift that is bringing us back full circle ... the world we live and work in now operates in a way that is surprisingly similar to the one our great-grandparents knew. Social media has transformed our world into one great big small town.” - Gary Vaynerchuk, The Thank You Economy
What goes around comes around. In an age of consumer empowerment driven by the social web, businesses and nonprofits that intend to survive must look backward and learn to care for their customers the way “it used to be,” or watch opportunities pass them by.
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Measuring What Matters
Jennifer A. McDonough |
Senior Level |
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Research completed by professionals at the national consulting firm of Bentz Whaley Flessner has stimulated considerable discussion on the utilization of major gift performance metrics around the country. Today, the conversation has shifted from, “What are others doing?,” to “Which metrics do we employ to maximize performance in our program?” Join Jennifer for a discussion on effective use of major gift metrics.
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Working With Advisers and Engaging Advocates
Richard Andersen
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Mid Level |
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Behind most successful individuals are people who give them the support, advice and motivation needed to thrive. This course is designed to teach you to identify advisers who will help bring focus, balance and confidence to your work. When you work with well-chosen advisers you will discover the joy of working on purpose with a clear vision for the future. An outcome of this course is that you will learn to engage advocates who help you build your client base through referrals. Your advocates will help you identify the pitfalls and optimize your unique strengths in order capitalize on your best opportunities and produce your biggest possibilities. Working with well-chosen advisers and engaging strong advocates will ensure that you are working toward producing the most unique experience for your clients, the result of which is deeper relationships and broader support for your organization.
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How to Work a Room With Flair and Purpose
Ann Sponberg Peterson
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All Levels |
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Special events hold so much promise, but you must be prepared to maximize these opportunities. For some, engaging in substantive short conversations is second nature. For the rest of us, we have to work at it! At any one event you may be meeting new prospects, interacting with the tried and true believers, closing a gift with a handshake or floating away from awkward encounters. Whether you're a seasoned special event gala butterfly, or a novice at meeting and greeting, this session will help you hone your skills and also guide you in avoiding the dreaded social pheasant.
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“If I’m leading, how come no one is behind me?” – Supervision and Vision
Marlene Lund
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All Levels |
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Leading an unhappy or unproductive staff is a sure way to damage a school or center. This interactive workshop will look at how a clear vision creates a strong team enabling supportive supervision and collegiality among the staff.
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The “Flow” of Preparing and Conducting a Capital Campaign
Tom Mesaros
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Fundamental/Core |
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Capital campaigns can become defining movements for any organization. Such campaigns require focus and attention from senior staff leadership across the organization and, of course, board and community leadership, as well. This session will provide the framework and structure for participants to design, plan and prepare for a campaign with the knowledge of how a campaign unfolds over a multi-year process. In addition, attendees will learn the specific roles and responsibilities for staff and volunteer leaders, campaign phases, the timeline and timeframe for a campaign and campaign hurdles, which will inevitably present themselves and need to be overcome.
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Marketing Wills and Bequests the Contemporary Way
Sandra Henningsen - Crescendo Interactive, Inc.
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Resource Session |
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Bequests are the most popular planned gifts. Is your organization motivating your donor friends to support your mission through their wills and bequests? Are there fresh, contemporary ways to connect with our donors? Learn how to launch an effective will and bequest marketing campaign, make greater impact with your website, e-newsletters and literature. Explore how electronic and print media can boost your planned giving results and bequests as well as provide a significant legacy service to your donor.
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A number of exhibitors and sponsors will be presenting Resource Sessions about a variety of topics during regular curriculum time slots. We haven’t cut the number of curriculum offerings per session, but have simply added to what is available. Please note that exhibitor sessions are sponsored sessions, so the presenters may address how their products/services can help address the topic at hand. These sessions are not recorded. The presentations will take place in regular meeting rooms.
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