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Practical Demonstration of How Nonprofits can Use Social Networking
Betsy Harman
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Senior Level |
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A recent study from Dartmouth showed that the nation’s largest nonprofit organizations have outpaced corporations and academic institutions in their adoption of social media. Has your organization fully adopted it? Are you getting all that you can out of it? If you’ve dipped your toe in the water but are currently wondering, “what now?,” this session is for you. We’ll take a look at some of the most exciting ways that nonprofit organizations and ALDE members are using new media. You’ll walk away from this lively, highly interactive session with ideas and practical tips from the presenter and from your colleagues about how to take your social media marketing and fundraising efforts to new heights. The session format will devote a significant portion of time to Q and A and group sharing. Come prepared to share your own successes and struggles.
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Building the Donor Pipeline, from Donor Acquisition to Planned and Major Gifts
Timothy M. Winkler, Sr., CFRE
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Mid/Senior Level |
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Impressive gains from building a donor pipeline are more than just possible, they are attainable! Position your organization’s fundraising with a comprehensive strategy that focuses on the four major areas of development. Learn how to build a robust donor pipeline by structuring and implementing a moves management system, maximizing your annual fund and effectively analyzing your current donor database. Innovative strategies for creating and implementing a successful Major Gifts program and Planned Giving initiative will be shared, along with best practices on engaging board members and volunteers during the fundraising process. Improve prospect and donor contact to bring more money to your organization!
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Planned Giving Marketing with Limited Resources
Doug Page
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Entry Level |
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You need more than hot air to make your planned giving marketing take off.
Planned giving marketing always requires special attention and detail – but even more so when your budget is tight. In this session, we will examine various ways that planned giving shops, both large and small, are reaching their constituents in these challenging economic times.
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The Way Beyond Simple Fundraising to Relevance with Business Leaders
Gary Moore
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Senior Level |
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Author and investment advisor Gary Moore leads a lively discussion of Pope Benedict’s recent economic encyclical, “Charity in Truth;” Ayn Rand’s philosophy of Objectivism; Adam Smith’s allegory of the bakery and self-interest and Nobel-laureate economist Milton Friedman’s theory of “maximizing shareholder value.” Moore’s goal is to help you better serve business leaders by better understanding the philosophical influences they are subject to in the workplace. Attendees are encouraged to preview the excerpt of Gary’s seminar at Willow Creek Church on Youtube.com, titled, “Wall Street Anti-Christ?” parts one, two and three, as well as the blog Faith and Fumbles regarding Benedict’s encyclical included in the conference handouts.
Gary has many DVDs of his "Financial Seminary" available to borrow before the conference. If interested, please contact Phyllis at phyllisw@alde.org. Also, you can learn more and find additional resources at http://financialseminary.org/.
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Moves Management: Your Development Flight Plan
Betsy Kunau
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Mid Level/ALSS |
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You may have never heard the term Moves Management before. You may have a vague recollection of the words. You may have even read an article about it. But what does it mean, how is it used and what are the benefits? In this session, participants will not only learn what Moves Management is, but how to use this easy strategy to make decisions, identify prospects, engage donors and appreciate gifts. Most importantly, session attendees will learn how to adapt the strategy to their organization, ensuring consistency and success in fundraising.
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Rising Above — Flying High with Ethics
Tom Jolivette
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Fundamental |
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ALDE members pride themselves on being ethical fundraisers. But what does that mean? Learn and practice making decisions based on the four primary theories of ethical decision making. The use of case studies enlivens the presentation and enables the participants to learn firsthand how ethical people can make differing ethical decisions. This is an interactive session designed to engage the participants in thought and conversation with each other.
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