|
|
|
Suggested Reading for Development Executives
|
|
Introduction
The following list contains some currently available literature focusing on stewardship and development. The list is not exhaustive and does not represent all the good resources available. This list is not intended to be "official" or sanctioned, but rather a collection of resources as examples of literature available to the resource development professional (planning, communications and/or fundraising). More resources are brought to the market frequently and, therefore, the moment this list is published it will be somewhat out of date. We encourage the fund development professional to check the various libraries connected to centers of philanthropy and professional associations to keep current on the latest resources available.
ONLINE READING & PRINT RESOURCES
"Navigating the Future: Philanthropy and a Changing World"
This link will take you to a 6-part series by Dr. Susan Raymond, recommended by ALDE member, Ward Pallotta, "The trends she outlines very much affect my organization and yours. Each essay is only 2 pages but packed with insight. I commend it to the top of your strategic reading pile."
ARNOVA: Association for Research on Nonprofit Organizations and the Voluntary Sector
Includes news and links to Web sites for those interested in research on nonprofit organizations and the third sector. Offers reprints from its journal, Nonprofit and Voluntary Sector Quarterly.
Charity Village: Research Articles
A collection of full-text articles in 50 subject areas, accessible by category or by a search engine. A wonderful site for background reading and research in all areas of philanthropy.
Idealist: Resources
A searchable database in the Resources section locates topics and issues relating to nonprofit organizations and the independent sector. Maintained by Idealist , a project of Action Without Borders .
Internet Nonprofit Center
The INC's Classified List of Key Texts is an excellent annotated reading list which includes basic philanthropy background reading, and other topics such as history, fund-raising and giving, management, and international and religious philanthropy. By Varden Hadfield, a student from the Indiana University Center on Philanthropy. Its library contains bibliographies, essays, and practical guides.
Independent Sector: Research
Includes research studies and reports, facts and statistics on philanthropy - all full-text.
Payton Philanthropic Studies Library
A description of the Library and its services, which include reference service and bibliographic consultation. A feature of the Indiana University Center on Philanthropy , described under the separate heading Philanthropy Education: Academic Programs .
George Washington University Graduate School of Political Management publishes The Political Consultant's Online Fundraising Primer, an 84-page primer available free of charge in PDF format.
Whether or not you agree with how or which political candidates raise money, this is a helpful resource to peruse. It shows fundraisers how to take strategies from presidential online fundraising campaigns and apply them to their own organizations. The handbook contains chapters on privacy, online events, web videos, viral marketing and hardware/software needs. Some of the recommendations from the online document include:
- The best days of the week, and times of the day, to send out online solicitations.
- How to make sure your fundraising appeal gets opened.
- How to write an e-mail solicitation and how it differs from direct mail.
- How to integrate your online fundraising with your off-line operation.
Celebrating Philanthropy: Nonprofit Academic Research Centers
This Special Issue of the Foundation Center 's PND: Philanthropy News Digest , lists a number of academic research centers focusing on philanthropy. Dated November 1, 2003.
Center for the Study of Philanthropy
This site includes a searchable bibliographic database and links to research online, plus more. See also multicultural minority groups as well as on topics such as technology, management, government sites, and more.
Foundation Center
The Literature of the Nonprofit Sector Online contains citations to materials collected by the Center's five libraries as well as selected literature from other sources. This authoritative bibliography of works in the field of philanthropy contains more than 22,953 bibliographic entries, of which more than 15,438 have abstracts. To view the latest additions to the database by subject category, see New Acquisitions in the Online Library.
Scope of Coverage
Entries in The Literature of the Nonprofit Sector Online represent the literature on philanthropy, the foundation world, the nonprofit sector - particularly works on such topics as fundraising and proposal development - and works related to charitable giving, including project reports, studies, and statistical analyses. They cover works on theory, philosophy, and workings of domestic and international philanthropy as well as histories of individual foundations. Literature on all aspects of company-sponsored foundations and corporate giving is included, as are materials related to the nonprofit sector, its composition, administration, and management. Included are publications that discuss the impact of government policies and funding upon the sector and the legal and tax implications of local, state, and federal regulation and legislation. Voluntarism and revenue generating activities of nonprofits are also covered. On a selective basis, materials issued by foundations or resulting from studies or projects funded by foundations may also be included.
The Whys and Hows of Money Leadership
A curriculum for those who want to work toward deeper understanding by Mark Vincent, Lead Partner, Design for Ministry
PRINT RESOURCES
|
Title:
|
FAITH AND FAMILY PHILANTHROPY : GRACE, GRATITUDE, AND GENEROSITY
|
|
Publisher Name:
|
National Center for Family Philanthropy
|
|
Place of Publication:
|
Washington , DC
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
viii, 122 p
|
|
Abstract: Published as volume 4 of the National Center Journal. Chapters are "Building a Foundation for Faith and Family Philanthropy" by James A. Joseph; "Thinking About the Why of Giving" by Claire L. Gaudiani; "Wealth and Giving: Notes from a Spiritual Frontier" by David G. Trickett; "The Gospel of Wealth" by Andrew Carnegie; "An African-American Family's Experience" by Lester A. Picker; "A Muslim Family's Experience" by Lester A Picker; "A Jewish Family's Experience" by Lynn Schusterman; "A Coptic Christian Family's Experience" by Lester A. Picker; "A Protestant Family's Experience" by Robert H. Hull; "When Congregations Offer Guidance on Philanthropy" by Claude O. Norcott; "How Catholic Family Philanthropy Keeps a Hallowed Tradition" by Francis J. Butler; "Finding Grace, Gratitude, and Generosity in the Episcopal Church" by Richard A. Lord; "Rediscovering the Native-American Experience" by Rebecca L. Adamson; "Families of Faith Support Healthcare for the Working Poor in Memphis" by Claude O. Norcott; and "Alan B. Slifka: One Man's Faith-Based Mission" by Deanne Stone.
|
|
|
|
| Author: |
Herb Brokering |
|
Title:
|
I Will to You: Leaving a Legacy for Those You Love |
|
Publisher Name:
|
Augsburg Books |
|
Place of Publication:
|
Minneapolis, MN |
|
Year of Publication:
|
2006 |
|
Pagination:
|
128 pages |
|
ISBN:
|
0-8066-5627-1 |
| Abstract: |
Almost everyone has a Last Will and Testament that tells their family and friends what is to become of their property, but few people have thought about the spiritual gifts and memories they’d like to leave their loved ones.
In his latest book, I Will to You: Leaving a Legacy for Those You Love, well-known and beloved author Herbert Brokering shares the spiritual gifts and intimate memories that he’d like to leave to his family and his readers. As he ponders the grace he has received from the people, places, and events of his life he inspires our own reflection on what we wish to leave to our loved ones. Each chapter includes a Bible passage for reflection.
|
| |
|
| |
|
|
Title:
|
FAITH & PHILANTHROPY : THE CONNECTION BETWEEN CHARITABLE BEHAVIOR AND GIVING TO RELIGION
|
|
Publisher Name:
|
Independent Sector
|
|
Place of Publication:
|
Washington , DC
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
36 p
|
|
ISBN:
|
0-929556-03-8
|
|
Abstract: Presents data extracted from the Giving and Volunteering in the United States 2001 national survey.
|
| Author: |
Barrett, Richard D. & Molly E. Ware
|
|
|
Title:
|
Planned Giving Essentials: A Step by Step Guide to Success |
|
Publisher Name:
|
Aspen Publishers
|
|
Place of Publication:
|
Gaithersburg , MD
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
187 p
|
|
ISBN:
|
0834219050
|
| Abstract: |
|
|
In addition, a glossary of terms, model letters and policies, sample advertisements, and other tools will help make planned giving uncomplicated and straightforward.
|
|
Author:
|
Greene, Stephen G.
|
|
Title:
|
CHRISTIAN CHURCHGOERS' GIVING RISES
|
|
Journal Name:
|
Chronicle of Philanthropy, vol. 13 8 March 2001
|
|
Pagination:
|
p. 16-7
|
|
Abstract: Highlights findings from the 2001 Yearbook of American and Canadian Churches , a report issued by the National Council of Churches. In 1999, American church members donated $27 billion to their organizations, a 2.9 percent increase from the previous year. Sidebars include membership and contribution statistics for various American and Canadian Protestant churches.
|
|
Author:
|
Jeavons, Thomas H.
Basinger, Rebekah Burch
|
|
Title:
|
GROWING GIVERS' HEARTS : TREATING FUNDRAISING AS MINISTRY
|
|
Publisher Name:
|
Jossey-Bass Publishers
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2000
|
|
Pagination:
|
211 p
|
|
ISBN:
|
0-7879-4829-2
|
|
Abstract: Explores the "intersection of faith and giving and fundraising" in a work primarily written for church leaders and other Christian fundraisers. Not a standard work of development strategies and tips, but rather the authors study the possibility and value of cultivating donor relationships because giving is an expression of faith. Fundraising then becomes a means of giving donors the opportunity of participating in the ministry. Also provides a history of Christian fundraising from the earliest times. With bibliographic references and an index.
|
|
Author:
|
Klein, Kim
|
|
Title:
|
ASK AND YOU SHALL RECEIVE : A FUNDRAISING TRAINING PROGRAM FOR RELIGIOUS ORGANIZATIONS AND PROJECTS
|
|
Publisher Name:
|
Jossey-Bass Publishers
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2000
|
|
Pagination:
|
viii, 159 p
|
|
ISBN:
|
0-7879-5130-7
|
|
Abstract: In two books, a leader's manual accompanied by a participant's workbook, written for the smaller religious organization whose fundraising is done by volunteers. Fourteen separate sessions allow the material to be studied over many weeks, or through a more intensive two-day retreat. Sessions involve exercises, discussion, role play or practice, and many require homework on the part of the participants. Topics covered include fundraising basics (including drafting the case statement), special events, use of mail and telephone solicitations, major gifts, and creating an overall plan.
|
|
Author:
|
O'Hurley-Pitts, Michael
|
|
Title:
|
THE PASSIONATE STEWARD : RECOVERING CHRISTIAN STEWARDSHIP FROM SECULAR FUNDRAISING
|
|
Publisher Name:
|
St. Brigid Press
|
|
Place of Publication:
|
Toronto , Canada
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
168 p
|
|
ISBN:
|
0-9731378-0-0
|
| Abstract: The author advances the theory the many common fundraising approaches are not appropriate in a clerical sphere, and presents ways to bring stewardship back to advancement practices. |
|
A note from the author:
"ALDE members can order copies of the book for 1/2 price - $10.00. All they need to do is send an e-mail to editor@stbrigidpress.com or fax one of the order forms available on that site to: 1.866.822.0993 and indicate that they are ALDE members and they will receive the discount."
|
|
Author:
|
Tolson, Chester L.
|
|
Title:
|
PROVEN PRINCIPLES FOR FINDING FUNDS : A GUIDE FOR CHURCH AND NONPROFIT LEADERS
|
|
Publisher Name:
|
Baker Books
|
|
Place of Publication:
|
Grand Rapids , MI
|
|
Year of Publication:
|
2003
|
|
Pagination:
|
185 p
|
|
ISBN:
|
0-8010-9148-9
|
|
Abstract: Explains why people give to churches and discusses references to giving in the Bible. Elaborates on the needs of a growing church and describes ways to fund expansion. Other topics covered include capital campaigns, planned giving, and endowments.
|
|
Author:
|
Bentley, Richard J.
|
|
Title:
|
SPEAKING TO A HIGHER AUTHORITY : TEACHING PHILANTHROPY IN RELIGIOUS SETTINGS
|
|
Journal Name:
|
New Directions for Philanthropic Fundraising, vol. 36 Summer 2002
|
|
Pagination:
|
p. 21-36
|
|
Abstract: Argues that faith-based organizations are the proper situations for philanthropic training, outlining the traditions of giving of the Jewish, Christian and Islamic faiths. Offers various options to further such efforts, in congregations, schools, and homes. With bibliographic references.
|
|
Author:
|
Burnett, Ken
|
|
Title:
|
Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
|
|
Publisher Name:
|
Jossey-Bass Publishers
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
384 p
|
|
ISBN:
|
0787960896
|
|
Abstract: Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to
- Implement creative approaches to relationship-building fundraising
- Avoid common fundraising errors and pitfalls
- Apply the vital ingredients for fundraising success
- Build good relationships through marketing
- Achieve a greater understanding of their donors
- Communicate effectively with donors¾using direct mail, the press, television, the telephone, face-to-face contact, and more.
- Prepare for the challenges of twenty-first century fundraising
|
|
Author:
|
Carlson, Mim
|
|
Title:
|
Winning Grants Step by Step
|
|
Publisher Name:
|
Jossey-Bass Publishers
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
128 p
|
|
ISBN:
|
078795876X
|
|
Abstract: Winning Grants Step by Step is the definitive guide to writing persuasive and successful proposals. In easy-to-understand terms, Mim Carlson leads you through creating a proposal--from start to finish--that fulfills the three most important criteria grant makers demand from a competitive proposal: a clearly stated purpose describing what your organization is trying to achieve, compelling evidence that demonstrates the importance of this goal, and a well-reasoned plan that outlines how your organization will meet the goal in a cost-effective manner. And, once the workbook exercises are completed, your organization will have a fully developed grant proposal.
|
|
Author:
|
Senske, Kurt
|
|
Title:
|
Personal Values: God's Game Plan for Life
|
|
Publisher Name:
|
Augsburg Fortress Publishers
|
|
Place of Publication:
|
Minneapolis , MN
|
|
Year of Publication:
|
2004
|
|
Pagination:
|
154 p
|
|
ISBN:
|
0806646918
|
|
Abstract: As a Christian today, you face many moral dilemmas and struggle with how to live out your faith in every hour of every day. In Personal Values, Kurt Senske sets forth a biblically based, empirically proven framework that will help you find significance in your daily work, balance in your family life, and improvement in your physical, mental, and spiritual health. Written as a companion to Senske's recent and successful book, Executive Values, this book will enable you to succeed in every facet of your life.
|
|
Author:
|
Tweeten, Byron L.
|
|
Title:
|
Transformational Boards: A Practical Guide to Engaging Your Board and Embracing Change
|
|
Publisher Name:
|
Jossey-Bass
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
207 p
|
|
ISBN:
|
0-7879-5913-8
|
|
Abstract: Organized as a quick and user-friendly roadmap for board members and chief executive officers as they reflect on their roles and duties together, Transformational Boards offers an engagement framework for board leadership designed to help boards lead their organizations through times of change. Using this proven, highly effective model, boards and CEOs work closely together to set responsibilities, outcomes, and strategic direction for the organization. Byron Tweeten identifies key issues with supporting research, presents practical how-to examples and advice, and includes questions that will stimulate further thinking and discussion.
|
|
Author:
|
Senske, Kurt
|
|
Title:
|
Executive Values: A Christian Approach to Organizational Leadership
|
|
Publisher Name:
|
Augsburg Fortress Publishers
|
|
Place of Publication:
|
Minneapolis , MN
|
|
Year of Publication:
|
2003
|
|
Pagination:
|
166 p
|
|
ISBN:
|
0806651539
|
|
Abstract: Executive Values offers ideas and tools for applying Christian values to business and organizational leadership in a world in which values can be less important than impressive results and a positive bottom line. Kurt Senske brings a fresh, new voice to the subject of good business as he shares lessons learned as an attorney, political consultant, and president and CEO to encourage leaders to put the golden rule of leadership at the heart of their management style.
|
|
Author:
|
Vincent, Mark L.
|
|
Title:
|
Speaking About Money: Reducing the Tension
|
|
Publisher Name:
|
Herald Press
|
|
Place of Publication:
|
PA
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
144 p
|
|
ISBN:
|
0836191471
|
|
Abstract: Through stories questions, and practical guidelines, Mark Vincent provides congregational leaders (pastors, elders, worship leaders, deacons) and leaders of nonprofit organizations with insight and tools for reducing the tension surrounding public discourse about money and faithful stewardship.
|
|
Author:
|
Meier, Michael
|
|
Title:
|
The Whys and Hows of Money Leadership: A Workbook for Pastors and Lay Leaders
|
|
Publisher Name:
|
Division for Congregational Ministries - ELCA
|
|
Place of Publication:
|
Chicago , IL
|
|
Year of Publication:
|
2003
|
|
Pagination:
|
78 p
|
|
ISBN:
|
6-0001-9148-0
|
|
Abstract: This interactive study was developed to help pastors and other congregational leaders increase their confidence in money leadership. The process is designed to encourage greater freedom to talk about the relationship between money and faith and to examine and, perhaps, change behaviors. With this freedom and through the information and activities in this study one might expect that participants will become more confident in their private and public behaviors related to faith and money issues. This study opens a door to faith and money issues.
|
|
Author:
|
Dove , Kent E., Alan M. Spears & Thomas W. Herbert
|
|
Title:
|
Conducting a Successful Major Gifts and Planned Giving Program
|
|
Publisher Name:
|
Jossey-Bass Publishers
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
576 p
|
|
ISBN:
|
0787957070
|
|
Abstract: Conducting a Successful Major Gifts and Planned Giving Program - the fifth volume in the groundbreaking Dove on Fundraising Series--is a complete guide to establishing and sustaining a major gifts and planned giving program in a nonprofit organization. Written by master fundraiser Kent E. Dove and coauthors Alan M. Spears and Thomas W. Herbert, this essential resource includes the information needed to build a viable major gifts and planning giving program and offers a clear understanding of the law as it pertains to a variety of planned giving options.
|
|
Author:
|
Dove , Kent E., Carolyn P. Madvig & Jeffrey A. Lindauer
|
|
Title:
|
Conducting a Successful Annual Giving Program
|
|
Publisher Name:
|
Jossey-Bass Publishers
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
512 p
|
|
ISBN:
|
078795649X
|
|
Abstract: Bringing together over 50 years of annual fund experience, master fundraiser Kent E. Dove has joined Carolyn P. Madvig and Jeffrey A. Lindauer to bring you a complete guide to planning and managing the most fundamental fundraising strategy: the annual giving program. Conducting a Successful Annual Giving Program , the third volume in the groundbreaking Dove on Fundraising Series , features a wealth of illustrative samples of fundraising tools, many of which have never before been offered in book form. Throughout the book, the authors address the key components of an annual giving program--including telemarketing, direct mail, special events, personal solicitation and matching gifts--and reveal how to integrate each component of the annual giving program into a coherent, fluid fundraising plan.
|
|
Author:
|
Golv, John
|
|
Title:
|
Our Stewardship: Managing Our Assets
|
|
Publisher Name:
|
Augsburg Fortress Publishers
|
|
Place of Publication:
|
Minneapolis , MN
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
112 p
|
|
ISBN:
|
0806644060
|
|
Abstract:
|
Our Stewardship: Managing Our Assets looks at the reason your congregation has the gifts it has and how to use them well. This book should be used by pastors and congregational leaders for strategic planning, and management, finance, stewardship or property teams. Includes reproducible tools that can be downloaded and customized.
|
|
Author:
|
Dove, Kent E.
|
|
Title:
|
Conducting a Successful Capital Campaign: The New, Revised and Expanded Edition of the Leading Guide to Planning and Implementing a Capital Campaign
|
|
Publisher Name:
|
Jossey-Bass
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
1999
|
|
Pagination:
|
528 p
|
|
ISBN:
|
0787949892
|
|
Abstract: Conducting a Successful Capital Campaign has been the definitive resource on capital campaigns for a decade. Now, in the long-awaited second edition of the best-selling guide, Kent Dove offers an updated and expanded blueprint for planning and managing a successful capital campaign. He not only gives authoritative guidance to every aspect of a capital campaign but also provides new discussions on such important topics as linking strategic planning to fundraising, conducting external market surveys, defining leadership roles, establishing a campaign and solicitation process, and more.
|
|
Author:
|
Dove, Kent E.
|
|
Title:
|
Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource
|
|
Publisher Name:
|
Jossey-Bass
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
720 p
|
|
ISBN:
|
0787953520
|
|
Abstract: Conducting a Successful Fundraising Program outlines a unique approach to successful fundraising and features an exhaustive resource section that includes actual organization publications, direct mail samples, model case statements, telemarketing scripts, special events check-lists, and more. This all-in-one resource covers all the traditional elements of fundraising--including annual giving, major gifts and planned giving, corporate and foundation relations, prospect research and management, and fundraising literature and promotions--as well as current issues such as gift administration, technology, and the use of consultants and paid solicitors in the solicitation process. Dove identifies the ten prerequisites that predict success in fundraising and then leads the reader step-by-step through every phase of the fundraising process, and provides specific advice on the elements crucial to any program's success.
|
|
Author:
|
Greenfield, James M.
|
|
Title:
|
The Nonprofit Handbook : Fund Raising
|
|
Publisher Name:
|
Wiley
|
|
Place of Publication:
|
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
1176 p
|
|
ISBN:
|
0471403040
|
|
Abstract: The Third Edition of this invaluable handbook provides a complete overview of the entire development function, from management and strategic planning to hands-on, practical guidance for the various kinds of fundraising. Written by leading fund-raising professionals and edited by James M. Greenfield, this volume is a classic in the field of fundraising.
|
|
Author:
|
Hogan, Cecilia & David Lamb
|
|
Title:
|
Prospect Research: A Primer for Growing Nonprofits
|
|
Publisher Name:
|
Jones & Bartlett Publishers
|
|
Place of Publication:
|
|
|
Year of Publication:
|
2003
|
|
Pagination:
|
390
|
|
ISBN:
|
0763725803
|
|
Abstract: Prospect Research: A Primer for Growing Nonprofits is a detailed guide to expanding your donor base by implementing an advancement research plan. Written by a prospect researcher, this unique book provides you with the tips you need to find your next major gift donors. Novice researchers and fundraisers will appreciate step-by-step instructions to identifying new donors, planning effective donor cultivation, tracking progress, organizing resources, and implementing a successful research strategy. Experienced researchers at established nonprofits will want to refresh their skills by reviewing the approach, the sample forms, analytical techniques, screening ideas, and tracking procedures covered in this guide.
|
|
Author:
|
Lautman, Kay Partney
|
|
Title:
|
Direct Marketing for Nonprofits: Essential Techniques for the New Era
|
|
Publisher Name:
|
Jones & Bartlett Publishers
|
|
Place of Publication:
|
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
235
|
|
ISBN:
|
083421959X
|
|
Abstract: Guide for raising funds for the support of nonprofit organizations, offering a step-by-step program for large and regular donations. Gives readers essential tools for developing this type of program while marking direct marketing accessible.
|
|
Author:
|
Nichols, Judith
|
|
Title:
|
Pinpointing Affluence in the 21st Century: Increasing Your Share of Major Donor Dollars
|
|
Publisher Name:
|
Bonus Books
|
|
Place of Publication:
|
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
325
|
|
ISBN:
|
1566251656
|
|
Abstract: Dr. Judith Nichols weaves demographics/psychographics and fund raising together, revealing the crucial connections between background and strategy. This completely revised and greatly expanded work outlines an underlying philosophy for fund raising in the new millennium, and provides up-to-the-minute advice for finding today's affluent prospects.
|
| |
|
|
Author:
|
Rich, Patricia & Dana Hines
|
|
Title:
|
Membership Development: An Action Plan for Results
|
|
Publisher Name:
|
Jones & Bartlett Publishers
|
|
Place of Publication:
|
|
|
Year of Publication:
|
2002
|
|
Pagination:
|
300
|
|
ISBN:
|
0834219719
|
|
Abstract: Covers all the issues revolving around membership programs. Lots of specifics, examples and ideas;
for membership staff, boards, and executives. Fills a major need for specific ways to carryout and improve membership programs. Great to have input from experts on a subject that so many non-profits grabble with everyday. Covers such essential membership topics as planning, membership and fund-raising, getting and keeping members, volunteers, the internet. Also helpful examples:
of worksheets, budgets, and helpful case studies, plus software information.
Truly "an action plan for results."
|
|
Author:
|
Rosso, Henry A. and Associates, Eugene R. Temple, editor
|
|
Title:
|
Achieving Excellent Results in Fund Raising
|
|
Publisher Name:
|
Jossey-Bass
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2003
|
|
Pagination:
|
576
|
|
ISBN:
|
0787962562
|
|
Abstract: This thoroughly revised and updated edition of the classic book in the field provides a conceptual foundation for the fund raising profession. Hank Rosso's Achieving Excellence in Fund Raising examines the profession's principles, strategies, and methods and is filled with practical examples. Guided by the enduring philosophy of fund raising master Henry A. Rosso, contributors explain the reasoning behind the planning and selection of strategies for all fund raising activities, including building your case for support, approaching donors, managing campaigns, and demonstrating stewardship.
|
|
Author:
|
Seiler, Timothy L.
|
|
Title:
|
Developing Your Case for Support
|
|
Publisher Name:
|
Jossey-Bass
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
160
|
|
ISBN:
|
0787952451
|
|
Abstract: This tool in the Excellence in Fund Raising Workbook Series offers you a practical, hands-on guide to creating the cornerstone of any successful fund raising program--an effective case for support. Written by Tim Seiler--a leader in the field of fund raising and a disciple of master fund raiser Hank Rosso-- Developing Your Case for Support provides you with a complete framework for bringing together all the reasons nonprofits know they are worthy of support, and shows you how to develop a case that makes those reasons concrete and real for donors. Filled with helpful worksheets and examples, the workbook features a step-by-step methodology for gathering, organizing, and using the information essential for developing a compelling case statement.
|
|
Author:
|
Warwick, Mal
|
|
Title:
|
How to Write Successful Fund Raising Letters
|
|
Publisher Name:
|
Jossey-Bass
|
|
Place of Publication:
|
San Francisco , CA
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
224
|
|
ISBN:
|
078795652X
|
|
Abstract: For busy fundraisers, writing letters of appeal can be confusing and laborious. Now, a guide from the nation's premier letter-writing tutor--direct mail expert Mal Warwick--shows fundraisers what makes the best letters work. Whether its general advice about the most effective mail strategies, or specific advice for those interested in the details of a direct mail campaign, Warwick keeps fundraisers on track when he reminds: "You're writing for results--not a Pulitzer Prize."
In How to Write Successful Fundraising Letters , Warwick's step-by-step model for writing a successful appeal walks you through the critical stages; his topics range from laying the groundwork for a prosperous campaign all the way through to the importance of thanking donors. Supported by an extensive collection of model letters, Warwick 's no-nonsense, jargon-free work has helped thousands of fundraisers achieve results.
|
, go to www.case.org and click on Resources. They have a link for materials available from CASE.
|
Author:
|
John E. Ross and Carol P. Halstead
|
|
Title:
|
Public Relations and the Presidency: Strategies and Tactics for Effective Communications
|
|
Publisher Name:
|
CASE Books
|
|
Place of Publication:
|
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
344
|
|
ISBN:
|
0-89964-361-2
|
|
Abstract: What do presidents want from their PR departments? How does the PR officer job differ between institutions? How can PR departments build support for enrollment, development, and community and legislative relations?
Based on data from more than 900 presidents and chief public relations officers, Public Relations and the Presidency provides practical advice from more than 60 contributors, outlines key issues facing higher education, and pinpoints the role of PR in addressing those concerns.
Provocative essays by presidents George Dennison (University of Montana-Missoula), E. Ann McGee ( Seminole Community College ), Robert Scott ( Adelphi University ), Jake B. Schrum ( Southwestern University ), and others provide CEO perspectives on the practice of public relations. Articles by George Dehne on admissions marketing, Michael Stoner on the Web, Don Hale on the future for public relations, and others explore the cutting edge of the profession.
Case studies from large and small, public and private, four-year and two-year colleges and universities tackle such topics as:
- Organizing the public relations office
- Setting priorities
- Marketing vs. public relations
- Internal communications
- Media relations
- Business partnerships
- Annual and capital fund drives
|
|
Author:
|
Pidgeon, Walter P. (Editor)
|
|
Title:
|
The Legislative Labyrinth
|
|
Publisher Name:
|
Wiley
|
|
Place of Publication:
|
|
|
Year of Publication:
|
2001
|
|
Pagination:
|
272
|
|
ISBN:
|
0471400696
|
|
Abstract: Only a fraction of not-for-profit organizations take advantage of the legislative process in representing their members and their organization's goals. Yet lobbying is an important way to gain visibility, attract members, and find new sources of funding. This book is designed to help the modern not-for-profit develop and implement an effective lobbying program without jeopardizing its tax-exempt status. Dr. Pidgeon and the contributors he has assembled provide in-depth analysis of all the major issues of the lobbying process, including:
- The basics of lobbying
- The structure of local, state, and federal government
- Using the mass media to spread the message
- Political action committees (PACs)
- Marketing and communication strategies
- Strategic partnerships
- The legal aspects of government affairs and lobbying
- When and how to use outside consultants
- A strategic, step-by-step plan for success
A CD-ROM with a wide-ranging array of tables, forms, and checklists as well as a complete model strategic plan is included. When used in conjunction with the CD-ROM, The Legislative Labyrinth is a comprehensive guide that explains and simplifies the process of developing and maintaining an effective, efficient government affairs program. This wealth of wise and insightful advice will help executive directors, board members, consultants, and lobbyists find creative, effective ways to earn the attention their organizations deserve.
|
|
|
|
|